The U.S. Market for Over-the-Counter Pediatric Medication and Healthcare Products

This report on the U.S. market for over-the-counter (OTC) pediatric medications presents an in-depth analysis of the performance of non-prescription pediatric drugs and other selected pediatric healthcare products in the marketplace. The analysis captures the performance of the market players, categories, and leading brands in terms of revenue growth and volume growth in several categories of medication, including

cough/cold allergy sinus products;

first aid products;

internal analgesic products, and

other pediatric products (chest rubs, nasal products and bedwetting remedies).

In addition to detailed sales and market share figures by brand and marketer, the report also identifies key issues, drivers, challenges, regulations, and trends affecting the marketplace, details the demographics of the various brand users, provides insight in usage pattern of the pediatric OTC products, and profiles 12 leading marketers.

March 1, 2006

Market Profile - 260 Pages

Format: PDF

Pub ID: KLI1199235
Table of Contents
Price: $2,995.00 / GBP1,497.50