For Breast Cancer Awareness Month, Adore Me Partners With PinkChoseMe

08:17 EDT 19 Oct 2016 | PR Newswire

NEW YORK, Oct. 19, 2016 /PRNewswire/ -- Adore Me, a disruptive e-commerce lingerie startup ranked #9 on Crain's Fast 50 list of fastest-growing companies in NYC, is partnering with PinkChoseMe Foundation, a nonprofit focused on educating women about preventative care for breast cancer, during Breast Cancer Awareness Month.

Tiffany Jones, a breast cancer survivor herself, founded the PinkChoseMe Foundation. She will be joining Adore Me on Thursday, October 20, 2016 for a day of increased awareness and early detection. She will also be a special guest on the Adore Me Facebook Live video taking place on the same day, at 12 P.M EDT.

Adore Me has also created a "How to Check Your Breasts" YouTube video that will be released on Thursday, October 20, 2016. For every YouTube comment, YouTube thumbs up, Facebook reaction and Facebook share that the video receives, $1 will be donated by Adore Me to the PinkChoseMe Foundation.

Morgan Hermand-Waiche, Adore Me founder & CEO:

"Adore Me is dedicated to empowering women. We are delighted to partner with PinkChoseMe and happy to welcome Tiffany as a guest speaker on Thursday when she shares her inspiring personal story of survival our staff and customers.

We are delighted to contribute to the effort to fund a cure for breast cancer awareness through the PinkChoseMe Foundation."

Tiffany Jones, PinkChoseMe founder:

"PinkChoseMe Foundation partnered with lingerie fashion week a couple of years ago. It was a fun, powerful and empowering event. When Adore Me reached out to us we were overjoyed and excited to jump on board. The question is why? It's important to me and the organization that being diagnosed with breast cancer does not mean putting your head in the sand, being diagnosed with breast cancer gave me purpose. 

'Women are being diagnosed with breast cancer younger and younger; I've seen the wildest stories of young women losing their mind, thinking I'm not worthy.' No man is going to want me because I don't have my breast or don't have nipples. I've seen and witnessed so many tragic stories.' That's why I founded PinkChoseMe Foundation, a nonprofit focused on educating women about preventative care and offering them the tools to face their inner and outer beauty challenges."


Adore Me is a disruptive e commerce lingerie company that is revolutionizing the lingerie industry by designing affordable, fast fashion, inclusive intimates. Within five years, Adore Me grew from a founder with a dream to a company of 100 employees across the US and Europe. With over 7M urban millennial women in its network and a massive online footprint of over 1M Facebook followers, Adore Me is disrupting the lingerie industry to the core.


Camille Kress

Business & Brand Development

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