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Bayer Animal Health: Business Challenges, Technological Capabilities, Marketing Tactics, Strategic Direction [Report Updated: 24082017] Prices from USD $450

03:30 EDT 5 Sep 2017 | BioPortfolio Reports

Strategic assessment of the competitive environment is widely recognized as one of the highest priority management responsibilities, the task crucial to business survival, growth and profitability.

This new report from VPG provides strategic assessment of Bayer's technological knowhow, marketing tactics and strategic directions in the global animal health market.

Technological KnowHow

Internally developed and acquired animal health technologies, processes and related capabilities.

Proprietary technologies and patent litigations.

Marketing Tactics

Sales force size in the U.S. and other markets.

Promotional tactics.

Distribution approaches.

Product service and support.

Customer relations

Strategic Direction

Specific business, new product development and marketing strategies.

Anticipated acquisitions, joint ventures and divestitures.

Major strengths and weaknesses.

Original Article: Bayer Animal Health: Business Challenges, Technological Capabilities, Marketing Tactics, Strategic Direction [Report Updated: 24082017] Prices from USD $450

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