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Bayer backs tool for Brazil coffee farmers to sell directly

14:10 EDT 13 Sep 2017 | Topix

The Brazil unit of German agrochemicals and pharmaceutics company Bayer AG on Wednesday launched an online marketplace to help Brazilian coffee producers sell their beans directly to retailers and food-service companies. The website called Made in Farm will help sellers and buyers "meet," negotiate and close deals online, displaying offers from farmers, who are encouraged to add information regarding production such as location, post-harvesting treatments and coffee varieties.

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