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Nonlinear Dynamics appoints new General Manager for Asia Pacific Rim region

19th March 2003 (Newcastle upon Tyne, UK) Nonlinear Dynamics Ltd, a leading provider of bioinformatics solutions, is pleased to announce that it has appointed Mark Bennett as its new General Manager, Asia Pacific.  This is part of a major restructuring of Nonlinear’s international sales organisation.

Mark, who has been with Nonlinear since 1997, was European Sales Manager for a period, before holding the position of CEO with Nonlinear’s US Subsidiary, Nonlinear USA Inc, since its incorporation in 2000.  He will retain the title and strategic management duties of CEO.  However having recruited and managed a highly successful sales force within the States, Mark is taking on the challenging role of General Manager, Asia Pacific, a region in which Nonlinear is looking to grow sales substantially over the coming year.

Mark will take over this role from Dr Alan Koontz, who tragically died last year.  Many significant developments were made during this period by Dr Koontz, and Mark will be moving these forward, as well as developing new relationships and collaborations in this important region for Nonlinear’s products.

Mark Bennett said, “I am looking forward to this new and challenging opportunity for me.  The Asia Pacific region holds an awful lot of potential for us, particularly with regard to the continually evolving proteomics market.  Alan achieved a lot in his short time overseeing this region and I am confident we can continue and build on the significant increase in sales and collaboration opportunities which we saw during this period.”

John Spreadbury, Sales and Marketing Director for Nonlinear, added, “Mark’s experience lends itself perfectly to the role of General Manager, Asia Pacific.  He has an in-depth and unrivalled knowledge of the Company, the products and the market.  He has, in both Europe and the States, proved his ability to establish new agreements for Nonlinear, effectively establish fresh sales channels and sell high-end products directly. We foresee great things coming from this region, as they have for us over the last three years in the States.”

- ENDS -

About Nonlinear Dynamics Ltd

Established in 1989, Nonlinear Dynamics is a leading worldwide provider of bioinformatics solutions to the life science industry. The Company’s innovative product portfolio comprises high-quality analysis and data mining tools for 1D and 2D electrophoresis gels and microarrays, the core technologies of genomics and proteomics. Nonlinear sells and supports its products through its UK headquarters, its USA subsidiary, and its global network of distributors and OEM resellers.  

Contact: James Sykes, Group Marketing Manager

Tel: +44 191 230 2121; james.sykes@nonlinear.com; www.nonlinear.com


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