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02:09 EDT 6th October 2015 | BioPortfolio

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New logo will help patients tell legit EU web pharmacies from illegal sites says EC

Europeans who want to fund organised crime can now do so more easily by buying medicines from web pharmacies that lack a new logo launched by the EC to stop the sale of fakes online.

Dr. Reddy’s introduces new logo, brand identity

David SalazarThe new purple logo is meant to express dynamism, creativity and empathy — three values at the heart of its mission to patients, Dr. Reddy's noted in a statement. read more

Oncólogo de EEUU pasará 45 años de prisión por fraude

DETROIT (AP) — Un oncólogo de la zona de Detroit fue condenado el viernes a 45 años de prisión por lo que un juez calificó de "horrenda" estafa a medio millar de pacientes a los que sometió a t...

No way? Charity's logo may influence perception of food in package

(University of Oregon) New research at the University of Oregon finds that an organization's logo on a food product can trigger quick perceptions by consumers about an item's healthiness and influence...

Fight the Fakes: Look For The Logo Before You Click ‘Buy’

Falsified medicines are a €52 billion industry. The European Alliance of Access to Safe Medicines estimates that 62% of medicines sold by online pharmacies are falsified. What makes falsified medi...

Online pharmacies must carry EU logo from 1 July 2015

New EU regulations governing the sale of medicines online come into force in the UK on 1 July 2015; online retailers must carry a common logo to identify their site as legitimate.

SwimEx Reveals New Logo and Website

FALL RIVER, MA -- SwimEx Inc., a worldwide manufacturer of swim spa pools, plunge tanks and aquatic rehabilitation and conditioning, announced Sept. 8 the launch of a new website, logo, and tagline. ...

Study finds fair trade logo boosts consumer's willingness to pay

(University of Bonn) Products labeled with a fair trade logo cause prospective buyers to dig deeper into their pockets. In an experiment conducted at the University of Bonn, participants were willing ...

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Digital Image Watermarking via Adaptive Logo Texturization.

Grayscale logo watermarking is a quite welldeveloped area of digital image watermarking which seeks to embed into the host image another smaller logo image. The key advantage of such an approach is th...

Red Color and Risk-Taking Behavior in Online Environments.

In many situations red is associated with hazard and danger. As a consequence, it was expected that task-irrelevant color cues in online environments would affect risk-taking behaviors. This assumptio...

Brand Discrimination: An Implicit Measure of the Strength of Mental Brand Representations.

While mental associations between a brand and its marketing elements are an important part of brand equity, previous research has yet to provide a sound methodology to measure the strength of these li...

Enhancement of a Locally Developed HIV Prevention Intervention for Hispanic/Latino MSM: A Partnership of Community-Based Organizations, a University, and the Centers for Disease Control and Prevention.

Hispanic/Latino men who have sex with men (MSM) in the United States are disproportionately affected by HIV and other sexually transmitted diseases (STDs); however, no efficacious behavioral HIV/STD p...

Demand generation activities and modern contraceptive use in urban areas of four countries: a longitudinal evaluation.

Family planning is crucial for preventing unintended pregnancies and for improving maternal and child health and well-being. In urban areas where there are large inequities in family planning use, par...

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