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Dublin, June 04, 2015 (GLOBE NEWSWIRE) -- Research and Markets (http://www.researchandmarkets.com/research/nbhckv/global_m2m) has announced the addition of the "Global M2M Services Market in the Retail Industry 2015-2019" report to their offering.
The Global M2M Services Market in the Retail Industry to grow at a CAGR of 34.3% over the period 2015-2019
In the Retail industry, M2M services are used for real-time payments and transactions. This technology is used in vending machines to track purchases, inventory level, and sales from a remote location and also in ATMs, parking meters, transport management, smart cashier management, security and surveillance, and customer analysis. Financial institutions and banks use M2M technology to track remote financial transactions at retail stores.
The increased use of M2M in digital signage is one of the major trends upcoming in this market. Retailers are striving to provide an innovative experience to shoppers by using M2M-based digital signage to offer more information about new product launches, the latest additions in the product line, and discounts. M2M-based digital signage helps retailers scale up customer engagement through targeted advertisements based on the customer's profile (location, demography, gender, and age).
According to the report, the use of M2M services for point of sale payments has expanded. Advances in wireless technologies, which have evolved significantly over the years, have led to a corresponding increase in the use of M2M services in POS terminals. Many retailers worldwide use M2M technology to execute secure real-time payments and transactions. Consumers also use the technology while making online payments through POS terminals.
Further, the report states that the lack of standardization among M2M devices is damaging the growth prospects of the market. The M2M ecosystem comprises many players, and therefore standardization among devices from different manufacturers is an essential prerequisite to deal with interoperability issues. The M2M value chain comprises manufacturers, connectivity providers, application service providers, service providers, sellers, and re-sellers.
The Global M2M Services market in the Retail industry has been segmented into five categories based on application:
Key Topics Covered:
For more information visit http://www.researchandmarkets.com/research/nbhckv/global_m2m
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