Advertisement

Topics

Wingstop Brings the Flavor to the Fight With UFC(R) Summer Partnership

20:00 EDT 7 Jun 2015 | Globe Newswire

DALLAS, June 8, 2015 (GLOBE NEWSWIRE) -- Wingstop, the award-winning wing concept with more than 750 locations around the globe, today announced they are entering the Octagon® for a heavyweight summer partnership with UFC®. The partnership will weigh-in with four sponsored UFC Pay-Per-View (PPV) events, in-store sweepstakes and a UFC 30 Pack.

The Wing Experts kicked off the partnership by sponsoring UFC heavyweight Matt Mitrione when he faced Ben Rothwell at UFC® FIGHT NIGHT: BOETSCH vs. HENDERSON this past Saturday, June 6, at the Smoothie King Center in New Orleans, Louisiana.

Wingstop will sponsor the following UFC PPV events throughout the summer:

  • Saturday, June 13: UFC® 188: VELASQUEZ vs. WERDUM
  • Saturday, July 11: UFC® 189: ALDO vs. MCGREGOR
  • Saturday, August 1: UFC® 190: ROUSEY vs. CORREIA
  • Saturday, September 5: UFC® 191: TBD

"We are thrilled to partner with UFC this summer to bring our mouthwatering flavors to the fight for wing fans," said Flynn Dekker, Chief Marketing Officer of Wingstop. "Our customers look forward to UFC events the same way they crave our wings. They know any UFC event is not complete without Wingstop."

Fans can participate in the main events with in-store sweepstakes by visiting their nearest Wingstop location to submit their entry information for a chance to win the following prizes:

  • All entrants will receive a UFC.tv PPV code for 10% off the next Wingstop sponsored UFC event;
  • A chance to win one of hundreds of weekly prizes and giveaways, giving winners the essentials needed to host a UFC watch party; and
  • A chance to win a Grand Prize trip to attend UFC 195.

Additionally, fans that are looking to make their fight parties a knockout can order online and pick up a UFC 30 Pack from Wingstop. The wings are available in classic or boneless. They are cooked-to-order, sauced and tossed by hand in any one of Wingstop's 11 original flavors, including fan favorites Mango Habanero, Lemon Pepper, Garlic Parmesan, and Original Hot. Sides are made fresh daily including hand-cut seasoned fries, made from #1 Idaho potatoes.

About Wingstop

Founded in 1994 and headquartered in Dallas, Texas, Wingstop has more than 750 restaurants open across the United States, Mexico, Russia, Singapore, the Philippines, Indonesia, and the United Arab Emirates. The Wing Experts menu features classic and boneless wings with 11 bold, distinctive flavors including Original Hot, Cajun, Atomic, Mild, Teriyaki, Lemon Pepper, Hawaiian, Garlic Parmesan, Hickory Smoked BBQ, Louisiana Rub and Mango Habanero. Wingstop's wings are always cooked to order, sauced and tossed and served with a variety of house-made sides including Wingstop's world famous hand-cut seasoned fries. Wingstop has experienced 11 consecutive years of positive sales increases, was named a 2014 Best Franchise Deal by QSR magazine, was ranked the #3 Top Growth Chain by Nation's Restaurant News and has been voted "best wings" in markets across the country. Wingstop is owned by affiliates of Roark Capital Group, an Atlanta-based private equity firm focused on consumer, business and environmental service companies, with a specialization in franchised and multi-unit business models in the retail, restaurant and consumer services sectors. For more information visit www.wingstop.com or www.wingstopfranchise.com. Become a fan of Wingstop by visiting facebook.com/Wingstop or twitter.com/wingstop.

About UFC®

UFC® is the premier mixed martial arts (MMA) organization and largest pay-per-view event provider in the world. Headquartered in Las Vegas with offices in London, Toronto, Singapore and Sao Paulo, UFC produces more than 40 live events annually that consistently sell out some of the most prestigious arenas around the globe. UFC programming is broadcast in 134 countries and territories to over 700 million TV households worldwide in 21 different languages. The UFC has a multi-year broadcast agreement with FOX in the U.S., which annually includes four live events broadcast on the FOX network, as well as The Ultimate Fighter® reality television show and thousands of hours of programming on FOX Sports 1 and FOX Sports 2. In 2014, UFC launched UFC FIGHT PASS™, a digital subscription service with exclusive live events, thousands of fights on-demand and original content. The UFC organization also licenses over 100 UFC GYM® locations, and owns UFC.TV® (offering live event broadcasts and video on-demand around the world), UFC FIT® (an in-home fitness and nutrition program), UFC Magazine, and has a videogame franchise with EA SPORTSUFC Fight Club®UFC Fan Expo®UFC branded apparel, DVDs and Blu-rays and Topps Trading Cards. For more information, visit UFC.com and follow UFC at Facebook.com/UFCTwitter and Instagram: @UFC.

CONTACT: Media Contacts
         Kellie Kerwin ICR
         203-682-8325
         wingstop@icrinc.com
         
         Brian Smith
         702-956-6566
         bsmith@ufc.com

Wingstop logo

NEXT ARTICLE

More From BioPortfolio on "Wingstop Brings the Flavor to the Fight With UFC(R) Summer Partnership"

Advertisement
Quick Search
Advertisement
Advertisement

 

Relevant Topics

Collaborations in biotechnology
Commercial and academic collaborations are used throughout the biotechnology and pharmaceutical sector to enhance research and product development. Collaborations can take the form of research and evaluation agreements, licensing, partnerships etc. ...

Mergers & Acquisitions
Commercial and market reports on mergers and acquisitions in the biotechnology, pharmaceutical, medical device and life-science industries. Mergers and acquisitions (abbreviated M&A;) is an aspect of corporate strategy, corporate finance and manageme...

The Top 100 Pharmaceutical Companies
Top 10 biotech and pharmaceutical companies worldwide based on market value in 2015 2015 ranking of the global top 10 biotech and pharmaceutical companies based on revenue (in billion U.S. dollars) Johnson & Johnson, U.S. 74...