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TUSTIN, Calif., June 9, 2015 (GLOBE NEWSWIRE) -- Freeze Tag (OTC:FRZT), a leading creator of mobile social games, today announced its new free-to-play hidden object game, Black Forest™: Hidden Object Mystery, has "soft" launched in select geographic territories for live testing and data gathering before the national and worldwide launches begin.
"Like many other mobile game developers, we start the launch process for a new game in a few select territories first," said Craig Holland, CEO of Freeze Tag. "This "soft" or "geo" launch provides us with valuable user acquisition, retention and engagement data before we broaden the launch to included multiple territories."
Black Forest: Hidden Object Mystery is a free-to-play mobile game optimized for tablets with in-app purchases for special currency items within the game. In addition to the well known hidden object style of game play, Black Forest adds many innovative twists, including crafting and farming activities incorporated into the game.
To learn more about Black Forest: Hidden Object Mystery, please visit the game's website at http://www.blackforestgame.com/
About Freeze Tag, Inc.
Freeze Tag, Inc. is a leading creator of mobile social games that are fun and engaging for all ages. Based on a free-to-play business model that has propelled games like Candy Crush Saga to worldwide success, we employ state-of-the-art data analytics and proprietary technology to dynamically optimize the gaming experience for revenue generation. Players can download and enjoy our games for free, or they can purchase virtual items and additional features within the game to increase the fun factor. Our games encourage players to compete and engage with their friends on major social networks such as Facebook and Twitter. Founded by gaming industry veterans, Freeze Tag has launched several successful mobile games including the number one hit series Victorian Mysteries® and Unsolved Mystery Club®, as well as digital entertainment like Etch A Sketch®. Freeze Tag games have been downloaded millions of times on the Apple, Amazon and Google app stores.
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