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Where there's fire, there's smoke -- and social media

20:00 EDT 1 Aug 2017 | AAAS

(Colorado State University) The fact that people reliably flock to social media to discuss smoke and fire was the inspiration for a new study by Colorado State University atmospheric scientists. The researchers showed striking correlation between numbers of Facebook users posting about visible smoke, and commonly used datasets for estimating harmful smoke exposure. These include satellite observations, chemical transport models and surface particulate matter measurements.

Original Article: Where there's fire, there's smoke -- and social media

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